About Scouthook

Built by operators with 40+ years
of combined experience

Scouthook was built by two founders who've spent a combined 40+ years building products, scaling businesses, and helping companies grow. They got tired of watching smart professionals struggle to show up on LinkedIn, so they built the fix.

Our story

From SaaS founders to
LinkedIn intelligence

In 2015, brothers Hrishikesh and Chirag Jobanputra launched EcomNation — a SaaS e-commerce platform.

The venture was featured in Entrepreneur Magazine, YourStory, and Retail Magazine.

It gave both founders a front-row seat to what it takes to build, market, and scale a SaaS product from scratch.

That experience shaped a shared conviction: the best tools are built by people who understand both the product and the business around it.

When they saw how much time professionals waste trying to write LinkedIn posts that actually land, the idea for Scouthook became obvious.

They brought their complementary skill sets together to build a tool that turns real expertise into ideas worth sharing.

Hrishikesh and Chirag Jobanputra featured in Entrepreneur Magazine

Featured in Entrepreneur Magazine, 2015

The team

Two founders. One mission.

Hrishikesh Jobanputra

Hrishikesh Jobanputra

Product & Engineering, CEO

22+ years building products that turn content into revenue. From enterprise platforms to email systems that have generated $1M+ in documented client revenue across 11 industries.

  • Trilogy: Served as product lead on Ford's next-generation digital platform, managing complex product cycles at enterprise scale.
  • EcomNation: Played an instrumental role in building a leading SaaS e-commerce platform, from architecture through launch.
  • CopyPower Media: Founded a conversion-focused email marketing agency serving 30+ businesses across 11 industries. Built the email systems that turned existing subscribers into consistent revenue.
  • Author: Wrote The Ultimate Email Marketing Plan (2019), covering list building through advanced automation. Distributed across 41 countries and used as a foundational framework by marketers worldwide.
At Scouthook: Hrishikesh leads product and engineering. He designs the content intelligence systems that turn a rough idea into a post that sounds like you wrote it on your best day.
Chirag Jobanputra

Chirag Jobanputra

Growth & Business Operations, COO

Chirag brings 20+ years of experience scaling businesses, developing commercial strategy, and building products across SaaS, e-commerce, and government technology.

  • Tatvic Analytics: As VP of Customer Development at a leading Google partner analytics firm, built the commercial playbook from scratch and scaled revenue by nearly $3 million in two years.
  • National Digital Skills Platform: Founding contributor to a national-scale government platform. Led product and experience development, helping secure a ~$50 million grant.
  • Fourth Media Technologies: Co-founded what became one of the largest Ruby on Rails teams, scaling to $400,000 in revenue by 2008.
  • EcomNation: Co-founded a leading SaaS e-commerce platform.
At Scouthook: Chirag leads growth and business operations. He makes sure Scouthook reaches the professionals who need it most. His track record of turning networks into revenue and relationships into lasting partnerships is what keeps Scouthook's growth engine running.

See what Scouthook
can do for you

Start turning your expertise into LinkedIn posts that build your reputation.

Try Scouthook free
No credit card required.